Debuting in May 2010, 'Me In My Place' is a photo project that shows real girls in their places -- their homes, apartments, offices etc. Ranging from completely clothed to semi-nude, the photos are tastefully done and display women of various shapes, sizes, ethnicities, and social spheres.
Quickly catching the eye of Esquire Magazine, the photographer (who remains anonymous online) was asked to do a MIMP shoot for the mag, featuring famous actresses including Sarah Shahi (The L Word, Fairly Legal), Caity Lotz (Mad Men) and Natalie Zea (Justified), among others.
Operating through Tumblr, the website has garnered thousands of followers, with its popularity growing by the day. The site features a different girl as the model every two to three weeks, with each one receiving an introduction revealing little details and quirks about them. The project is both personal and intimate, and is a refreshing take on the representation of female beauty. For more photos, check out the Me In My Place website.
Why This Trend Is Growing
- Intimate Photography
- There is an opportunity in creating photography projects that show real people in natural places, featuring personal and intimate moments.
- Personalized Content Creation
- There is an opportunity in creating personalized content projects that are inclusive of a diverse set of body types, ethnicities, and social spheres.
- Social Media Driven Art Projects
- There is an opportunity in developing art projects using social media platforms, such as Tumblr, as a medium to engage with a wider audience and build a community.
Industries Being Reshaped
- Photography Industry
- The photography industry can capitalize on creating more personalized and intimate photography projects that showcase a diverse set of subjects.
- Media & Entertainment Industry
- The media and entertainment industry can capitalize on creating content that showcases real people in natural places, while embracing diversity and inclusivity.
- Social Media Industry
- The social media industry can capitalize on fostering art projects that involve audience engagement and user-generated content, helping to grow and build communities.
