The Man of Moods 2011 Fall/Winter Collection is Utilitarian
Jaime Neely — May 28, 2011 — Marketing
References: manofmoods & hypebeast
The Man of Moods 2011 Fall/Winter collection for men may not necessarily contain a varied palette of colors but what it certainly boasts a wide selection of sensibly fashionable pieces. The collection has a very secret-agent meets man-of-mystery quality. The pieces are all dark-toned with grays, blacks or dark navy hues.
The Man of Moods 2011 Fall/Winter collection also boasts a very utilitarian feel with its pieces that are fit to endure any elements that the cooler weather may be bringing. From the cozy-looking parkas to the down-filled vests to the water-resistant pants, the collection has plenty of technical garments that will keep men looking sharp and feeling warm this winter season. The entire Man of Moods 2011 Fall/Winter collection can be viewed on the Japanese brand's website.
Implications - As winter brings cold weather and grey skies, warm, stylish coats are always going to be in-demand. These fashionable winter coats break up the monotony and unpleasant nature of the average, chunky coats. Companies seeking to capitalize on the dapper gentleman who want to stand out sartorially in the winter should take heed of the simple but elegant nature of the coats.
The Man of Moods 2011 Fall/Winter collection also boasts a very utilitarian feel with its pieces that are fit to endure any elements that the cooler weather may be bringing. From the cozy-looking parkas to the down-filled vests to the water-resistant pants, the collection has plenty of technical garments that will keep men looking sharp and feeling warm this winter season. The entire Man of Moods 2011 Fall/Winter collection can be viewed on the Japanese brand's website.
Implications - As winter brings cold weather and grey skies, warm, stylish coats are always going to be in-demand. These fashionable winter coats break up the monotony and unpleasant nature of the average, chunky coats. Companies seeking to capitalize on the dapper gentleman who want to stand out sartorially in the winter should take heed of the simple but elegant nature of the coats.
Trend Themes
1. Fashionable Winter Coats - Opportunity for companies to create stylish and warm coats that break the monotony of traditional winter outerwear.
2. Utilitarian Fashion - Potential for brands to design garments with a utilitarian feel, combining functionality with style.
3. Secret-agent Inspired Looks - A chance for designers to create fashion collections with a mysterious and sleek secret-agent aesthetic.
Industry Implications
1. Fashion - Fashion brands can capitalize on the demand for stylish winter coats and utilitarian fashion.
2. Outdoor Apparel - Opportunity for outdoor apparel companies to create technical garments that are both fashionable and capable of enduring harsh weather conditions.
3. Luxury Fashion - Luxury fashion brands can cater to the dapper gentleman who wants to stand out sartorially in the winter by offering elegant and stylish coats.
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