Badass Branded Bicycles

Matthew Reamer Series' Scraper Bikes are for a Positive Message

Photographer Matthew Reamer has managed to photograph some seriously badass fixie bikes in Oakland, California.

Matthew Reamer's series entitled 'Scraper Bikes' focuses on a group of bike riders who fix up bicycles and decorate them. The Scraper Bikes series is actually based on a group of individuals who are helping youth avoid gangs and violence.

"It gives them a positive outlet that is fun, educational, and promotes healthy lifestyles. The Scraper Bike Movement offers youth a sustainable group of peers that is positive and motivating," says the site.

Matthew Reamer's photography has managed to capture the true essence of these bikers. His ability to use the natural light and see the personalities of the bikers is clearly displayed through his photographs. The Scraper Bikes series promotes a positive message.

Youth Empowerment Through Biking
The Scraper Bikes series showcases the power of biking in empowering youth to avoid gangs and violence.
Creative Bike Customization
The bikers in the Scraper Bikes series inspire a trend of creatively customizing bicycles, providing a platform for personal expression.
Community-based Social Movements
The Scraper Bike Movement exemplifies the potential for community-based initiatives to create positive change and provide a sustainable support system for at-risk youth.

Sectors Adopting This

Photography
Photographers like Matthew Reamer can find opportunities to capture unique subcultures and promote positive messages through their work.
Outdoor Sports and Recreation
The biking industry can tap into the trend of bike customization and target consumers seeking creative and personalized outdoor sports experiences.
Youth Outreach and Education
Organizations focused on youth empowerment and violence prevention can leverage the Scraper Bike Movement as a model for engaging and supporting at-risk youth.
SCORE
5.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 65%
Freshness 8%

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