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After watching this video, production company Nowness has me convinced that ping pong is the most intense -- and fashionable -- sport imaginable.
The Nowness Grand Slam video takes table tennis to a whole notha’ level. The action-packed short features talented table tennis champion Sooyeon Lee playing a game against herself. The video was shot in slow motion, so every single move is accentuated and enhanced. Sooyeon Lee was also dressed in crazy couture costumes of vivid colors and styles. All of these costumes were intentionally designed to enhance her movements -- many have tassels that shake and shift with her actions. As if this wasn’t intense enough, the background music in the video is a suspenseful high-action song that sounds like it came right out of a James Bond fight scene.
The Nowness Grand Slam video proves that ping pong deserves respect. Don’t mess with these players, they’re ballsy!
Why This Trend Is Growing
- Fashionable Sports
- Opportunity for fashion brands to collaborate with sports industries and design stylish attire for athletes.
- Enhanced Performance
- Opportunity for sports equipment companies to innovate and create gear that enhances athletes' movements and performance.
- Experiential Video Production
- Opportunity for production companies to create immersive and visually stunning videos that showcase sports in a unique and captivating way.
Industries Being Reshaped
- Fashion
- Fashion brands can collaborate with sports industries to create stylish attire for athletes.
- Sports Equipment
- Sports equipment companies can innovate and create gear that enhances athletes' movements and performance.
- Video Production
- Production companies can create immersive and visually stunning videos that showcase sports in a unique and captivating way.
