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Credit Card Apps

The Visa Digital Wallet Revolutionizes Online Purchases

— May 14, 2011 — Tech
The Visa Digital Wallet is set to revolutionize everything you know about online and everyday purchases. No longer will you have to carry around your credit card to buy things when you can make all your purchases through your smartphones and tablets.

Visa first came up with this concept when it realized that current forms of online and digital commerce were slow and cumbersome. The credit card app should alleviate this problem by making purchases as simple as a touch of a button. The Visa Digital Wallet application will primarily focus on ease of payment, fast transactions and security. Features that are expected to come with the Visa Digital Wallet include online management of personal data and funds, quick purchase stations for users to scan their digital wallets, and personalized suggestions of where users can shop.

The Visa Digital Wallet is expected to launch as soon as this coming fall.
Trend Themes
1. Digital Wallets - The Visa Digital Wallet is a leader in the trend of digital wallets and offers opportunities for other companies in this space to innovate and disrupt.
2. Mobile Payments - The Visa Digital Wallet is part of the trend towards mobile payments, and companies in the payment processing industry should explore ways to increase the security and convenience of mobile payments.
3. Personalized Shopping - The Visa Digital Wallet's feature of personalized shopping suggestions indicates a trend towards customized shopping experiences, and businesses in the retail industry should focus on creating more tailored experiences for customers.
Industry Implications
1. Payment Processing - The Visa Digital Wallet has the potential to disrupt the payment processing industry, encouraging businesses to adopt more secure and efficient payment methods.
2. Technology - The trend towards digital wallets and mobile payments creates opportunities for technology companies to develop innovative solutions for consumers and businesses.
3. Retail - The Visa Digital Wallet's personalized shopping suggestions highlight the importance of tailored experiences for customers, and businesses in the retail industry should strive to implement more personalized approaches to shopping.
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