Yoga For Equestrians

Equiyoga

Equiyoga is new breed of yoga created by... which involves using horses to perform certain stretches and poses. It's been proven to calm both the human and the horse.

A longtime equestrian lover, (she) has authored a book and is currently working on an instructional DVD.

"Equiyoga is best practiced with a focus on Vinyasa, which is the conscious use of breath," Equiyoga.net advises. "Be aware of your and the horse's breathing, concentrating on the rhythm of inhalations and exhalations during movement and stillness. Vinyasa helps achieve deep relaxation of mind, body, and spirit."

Horse lovers will feel even more connected to their beloved animals, giving them a sense of oneness with the horse. This is an exercise good for the heart, mind, body and soul of both the practitioner and the animal.

Equiyoga
Equiyoga is a new breed of yoga that incorporates the use of horses and presents opportunities for disruptive innovation in the fitness and wellness industry.
Vinyasa Focus
The conscious use of breath during Equiyoga, especially with a focus on Vinyasa, presents opportunities for innovation in the yoga and meditation industry.
Mind-body Connection
Equiyoga's emphasis on the connection between human and horse presents opportunities for innovation in the equestrian and therapy industries.

Industries Being Reshaped

Fitness and Wellness
Equiyoga presents opportunities for developing innovative approaches to physical fitness and emotional wellness for those who enjoy the outdoors and equestrian activities.
Yoga and Meditation
The incorporation of horses into yoga and meditation practice seems to offer a more profound mind-body experience and creates opportunities for an innovative approach in the industry.
Equestrian and Therapy
Equiyoga provides a unique way to connect with horses and opens up opportunities to benefit from the therapeutic qualities of these animals in the equestrian and therapy industries.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 41%
Freshness 8%

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