Wanting to reduce the impact of plastic packaging in the bath and body department, Sonic has developed these featured Eco Soap Dispensers.
The idea is to entice customers into reusing their bottled products by keeping only the pump. These Eco Soap Dispensers also come with refill bottles, which are made of very thin layers of plastic and paper. This accordion-style bottle is easily collapsible for efficient recycling.
Implications - Consumers are looking for some sort of entertainment in their everyday items. Products that complete a function while still being whimsical are the most sought after for those who have fast-paced lifestyles but desire an element of fun. Companies could fuse these two aspects together to generate more revenue.
Key Themes Behind This Trend
- Eco-soap Dispensers
- Companies can develop more sustainable soap dispensers that reduce plastic packaging waste and incentivize reusability.
- Accordion-style Containers
- Accordion-style containers are a new disruptive innovation in packaging design that offers efficient recycling solutions.
- Whimsical Functionality
- Whimsical and entertaining product design can be fused with practicality to create appealing items for consumers with fast-paced lifestyles.
Where This Applies
- Bath and Body
- Bath and body companies can implement eco-friendly soap dispensers and packaging design to appeal to consumers demanding sustainable products.
- Packaging Design
- Packaging design companies can utilize accordion-style containers to reduce plastic waste and offer efficient recycling solutions for various industries.
- Product Design
- Product design companies can incorporate whimsical and entertaining designs with practicality to create appealing items across various industries.
