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Imagine Peace Tower Unveiled on John Lennons Birthday

— October 10, 2007 — Art & Design
Eight minutes before 8 p.m. tonight, on what would have been John Lennon's 67th birthday, Yoko Ono unveiled the Imagine Peace Tower in Videy, a small island just outside Reykjavik, Iceland.

John Lennon said 40 years ago that he had a dream that one day a light tower called the "Imagine Peace Tower", designed by Yoko Ono, would become a reality. Today, that wish was fulfilled. The Imagine Peace Tower is a powerful light beam that goes straight up hundreds of meters in the air, making it visible from anywhere you stand in Reykjavik, the capital of Iceland. The light beam, which is as powerful as 2,000 normal home light bulbs, is powered with geothermal energy from Reykjavik Energy.

The Imagine Peace Tower symbolizes world peace, John Lennon's greatest dream and what he worked on most of his life. The light beam radiates from a wishing well with the words Imagine Peace engraved in 24 different languages. Surrounding the light tower are capsules containing over half a million written wishes collected from all over the world through Yoko's Wish Trees. Joining Yoko at the ceremony tonight was the couple's son, Sean Lennon and the former Beatle Ringo Starr with his wife.

The Imagine Peace Tower will be lit from today, John Lennon's birthday until Decemer 8th but John Lennon was shot and killed in front of his New York appartment that day in 1980.
Trend Themes
1. Geothermal Energy - Opportunity for the geothermal energy industry to further promote their clean energy solutions for large-scale projects such as the Imagine Peace Tower.
2. Wish Trees - Opportunity for businesses to create interactive installations that allow people all over the world to contribute their wishes and create a sense of community around a shared vision.
3. Symbolism - Opportunity for companies to explore the power of symbolic marketing in creating tangible connections with consumers and promoting values such as peace and environmentalism.
Industry Implications
1. Renewable Energy - The Imagine Peace Tower demonstrates the potential for using renewable energy for large-scale public installations, creating new possibilities for energy companies focused on sustainability.
2. Tourism - Opportunity for the tourism industry to promote cultural and artistic experiences, such as the unveiling of the Imagine Peace Tower, as a way to attract visitors and create meaningful connections with locals.
3. Art and Design - The Imagine Peace Tower highlights the power of art and design to communicate values and inspire social change, creating opportunities for artists and designers to use their talents for positive impact.
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