Purple Wigged Shoots

'Laetitia' in Vogue Paris Sets a Stylishly Sombre Tone

‘Laetitia’ in Vogue Paris is the feature on French model and actress Laetitia Casta who graces the cover of the Parisian magazine’s December/January 2010 issue. The sultry spread was photographed by famed fashion photography duo Mert alas and Marcus Piggott and styled by Vogue Paris editor-in-chief Carine Roitfeld.

The darkly lit editorial shows a deep, royal purple wigged ‘Laetitia’ in Vogue Paris. She slithers on a red mattress in Giorgio Armani, Jean Paul Gaultier, Lanvin and Bulgari.

Darkly Lit Editorials
Disruptive innovation opportunity: Creating immersive and atmospheric photography experiences through innovative lighting techniques.
Royal Purple Wigs
Disruptive innovation opportunity: Introducing bold and unconventional hair trends to the fashion industry, pushing the boundaries of personal expression.
Sultry Spreads
Disruptive innovation opportunity: Redefining traditional fashion spreads by infusing seductive and provocative elements to capture attention and create emotional connections with readers.

Who This Affects Most

Fashion Photography
Disruptive innovation opportunity: Using cutting-edge technology and creative concepts to revolutionize the way fashion photography is approached and executed.
Hair and Beauty
Disruptive innovation opportunity: Developing innovative and experimental hair products and accessories to cater to consumers looking for unique and expressive styles.
Fashion Magazines
Disruptive innovation opportunity: Reimagining the traditional magazine format by incorporating more immersive and visually captivating editorial content to engage modern readers.
SCORE
3.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 62%
Activity 23%
Freshness 8%

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