The graphic design website worth1000, which I visit often, ran a contest recently they called Human Camouflage. The contest had people submit entries where they were required to create scenes where humans successfully blended in with their surroundings. I am including some of the entries in the gallery. I am particularly taken with the image that shows liquid/transparent anthropomorphic figures interacting with what looks like a religious icon. But I think all the images are really beautiful.
Implications - I love it when a company allows users to submit their artistic contributions to a campaign with the potential to win something. There's no better way to interact with your target audience than by giving them an opportunity to be apart of something they already really enjoy.
Key Themes Behind This Trend
- Human Camouflage
- Opportunity for businesses in the art and design industry to explore innovative ways for people to blend with their surroundings.
- Interactive Art Contests
- Potential for companies to engage with their target audience by allowing them to submit artistic contributions for a chance to win prizes.
- Liquid/transparent Anthropomorphic Figures
- Disruptive innovation opportunity for companies to incorporate liquid/transparent anthropomorphic figures in their designs and visual storytelling for enhanced visual impact.
Where This Applies
- Art and Design
- Opportunity for artists and designers to explore the concept of human camouflage and create visually stunning artworks.
- Graphic Design
- Potential for graphic design companies to organize interactive art contests to engage with their audience and promote their services.
- Advertising and Marketing
- Incorporating liquid/transparent anthropomorphic figures in advertising campaigns can create disruptive and visually captivating marketing strategies.
