While other designers may shy away from tackling the controversial subject of smoking, Jean-Marc Gady has introduced a range of new finishes to his 'Up Yours' (La Chose) ceramic ashtray. The two-fingered ashtray holds a cigarette with the same poise of a seasoned smoker and quite unequivocally states 'up yours' to the non-smoking establishment.
The new ceramic range builds on the previous design by adding new finishes: gold, platinum, black and orange. The stunning objects would grace any social gathering, and also make a aggressive political statement. The French designer Jean-Marc (Founder and Director of the Jean-Marc Gady Interior and Product Design Creative Agency) is mostly dedicated to the luxury world and designs for brand names such as Louis Vuitton, Moet & Chandon, Apple computers, Baccarat and Christofle.
Prices? Well, the Gold version comes in at around $125; Platinum at $80; while the best of the rest at around $55. It's almost a shame of deposit anything in these luxury designs, let alone the ash of cigarettes, so buyers may decide to come up with other uses for these sleek ashtrays instead.
Why This Trend Is Growing
- Ceramic Ashtray Finishes
- Disruptive innovation opportunity: Explore new finishes for ceramic ashtrays to create unique and luxurious smoking accessories.
- Luxury Design Statements
- Disruptive innovation opportunity: Create luxury and politically charged design objects that make bold statements.
- Repurposing Luxury Items
- Disruptive innovation opportunity: Encourage customers to find alternative uses for luxury ashtrays, expanding their value beyond traditional function.
Industries Being Reshaped
- Interior and Product Design
- Disruptive innovation opportunity: Collaborate with luxury designers to create innovative and visually striking products for brands in the luxury industry.
- Smoking Accessories
- Disruptive innovation opportunity: Develop unique and stylish smoking accessories that cater to the luxury market.
- Luxury Goods and Lifestyle
- Disruptive innovation opportunity: Create innovative and provocative luxury goods that represent a lifestyle and make social statements.
