Rockstar

From Fast Food Bling to Solid Gold Santas

By: Robyn Currie - Published:   Updated: Aug 16 2011
People like to show off that they have a lot of money, that's a given. But they are willing to some of the strangest things to do so, things that make you go “Really?” Here now are 75 silly gilded innovations, the creations that come from people who have money to blow on gold plated toilets, or gold pills, because we all know that gold is high in vitamin E—that's short for Expensive.

Implications - In times of financial despair, businesses can benefit by marketing to target audiences who can indulge in luxury. By offering lavish items and services, a business will attract buyers who wish to make a bold and memorable statement. The lifestyle associated with gold is appealing to consumers of various demographics.