Sasquatch Pees Holiday Greetings

Jack Links Beef Jerky Ad

Jack Links Beef Jerky has come up with an unpeelievably bizarre holiday marketing project.

The e-greeting starts out with a Sasquatch wandering through the snow. He lets out of steamy breath of air, then proceeds to flair his nostrils, squint and jump around a little.

A few second later, you see the lovely holiday greeting he peed into the snow for your friend.

Lovely, funny, but what does this have to do with dehydrated, seasoned beef?

Humor in Marketing Campaigns
Brands are finding ways to use unconventional humor to capture audience attention and engagement in their campaigns.
Unlikely Pairings in Advertising
Companies are exploring unexpected combinations to promote their products in a unique and memorable way.
Interactive E-greetings
As more communication shifts online, companies are incorporating interactive elements into their e-greetings to stand out and connect with their audience.

Who This Affects Most

Consumer Goods
As seen with Jack Links Beef Jerky, consumer goods companies are finding innovative ways to market products outside of traditional advertising channels.
Marketing & Advertising
Agencies are helping brands tap into unconventional marketing tactics to create more impactful campaigns.
Technology
As companies shift to more digital communications, there is increasing demand for technology solutions to create more engaging user experiences.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 75%
Activity 35%
Freshness 8%

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