Cupcake Makeup

Naughty But Nice Lipgloss

The Take Away Gift Box by Naughty But Nice contains six yummy pots of juicy and creamy lip gloss, each packaged in the shape of your favourite pattiserie pleasures. This little beauty innovation is the perfect way to have your cake and eat it too, without the calories!

Price: £11.99

Implications - In the beauty industry, many items are taking on characteristics of food, whether it be in form, edibility or smell. Today's consumers are looking for ways to treat themselves without the consequences, and products like these provide the buyer with an extra dose of guilt-free indulgence. This type of product innovation can no doubt be extrapolated into areas like gadgets or housewares.

Food-inspired Beauty
The trend of beauty products taking on characteristics of food is on the rise, providing an opportunity for further innovation in this area.
Guilt-free Indulgence
Products that offer guilt-free indulgence are becoming increasingly popular, indicating a demand for similar innovative products in other industries.
Packaging Innovation
The Take Away Gift Box packaging for Naughty But Nice lip gloss offers a unique twist on traditional packaging, highlighting a potential area for innovation in packaging design.

Industries Being Reshaped

Beauty
The beauty industry is already embracing food-inspired products, and further opportunities for innovation in this area should be explored.
Gadgets
The success of food-inspired beauty products suggests that there may be possibilities to create similar products in the gadget industry.
Housewares
Innovative products like Naughty But Nice's Take Away Gift Box indicate that there may be opportunities to incorporate food-inspired designs into other types of housewares.
SCORE
4.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 77%
Freshness 8%

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