There has been a huge rise in interest for hydroponics. It seems everyone is tapping into the idea of growing their own plants and minimising the effort and use of dirty soil. It’s growing your own plants (and eventually vegetables) using water and plant feed. That’s it!
It’s a trend that’s catching on because people love to show off their ability to grow their own plants! It’s easy to do and most retailers offer starter packs which include everything you need.
Now, I know some of you might be reading this and still wondering what the heck hydroponics is. If you are, then get to Google now!
What Makes This Trend Stand Out
- Growing Hydroponics
- Opportunity for businesses to develop and offer hydroponic systems and starter kits for home gardening.
- DIY Home Gardening
- Opportunity for retailers to provide DIY gardening solutions, including hydroponics starter packs, to meet the rising demand.
- Indoor Plant Culture
- Opportunity to capitalize on the trend of people wanting to grow their own plants indoors using hydroponics and showcase their ability.
Sectors Adopting This
- Agriculture
- Disruptive innovation opportunity lies in developing advanced hydroponic systems and making them accessible for home gardening.
- Retail
- Disruptive innovation opportunity exists for retailers to expand their product offerings with hydroponics starter packs and DIY gardening solutions.
- Home Improvement
- Opportunity for home improvement industry to market and sell hydroponic supplies, equipment, and solutions for indoor gardening.
