Sweet Dreams Security (UK) live up to their name for not only do they provide security products like railings, barbed or razor wire, padlocks and security cameras to give you piece of mind but they also probably bring a smile to your face whilst you dream on.
Their R. Bunnit, Peter Pin and Didoo are three whimsical characters which grace their railings which is a delightful change from traditional Victorian designs. As you can see, their railings grace No.10 Downing Street, the home of the British Prime Minister.
As they say, their Mr. Smish & Madame Buttly barbed wires are their "most vicious but cute products to date"; they can be ordered separately or together as "the dream team of security".
The designer, Matthias Aron Megyeri, strives very hard to put cute into the company products. Their take on sharp pieces of glass atop garden or backyard walls are available in 10 different shapes ranging from trees to houses to what looks like an elf! Billy B. is their padlocks which are shaped just like teddy bears. Their chain links are shaped like hearts. They even proved little flowers to attach to your security alarm boxes or cat cowls for security cameras, aptly named CityCatTV.
Home owners can choose between a lacy Beware of Dog window hanger or net curtains which resemble metal security shutters.
Cute and definitely sweet!
What Makes This Trend Stand Out
- Whimsical Security Products
- Opportunity for disruptive innovation in the security industry by incorporating whimsical designs and characters into traditional security products.
- Barbed Wire as a Cute Product
- Disruptive innovation opportunity in the security industry by offering barbed wire products that are both vicious and cute, creating a unique selling point.
- Decorative Security Accessories
- Opportunity for disruptive innovation in the security industry by offering decorative accessories such as flowers and teddy bear-shaped padlocks for security devices.
Sectors Adopting This
- Security Industry
- Disruptive innovation opportunity for security companies to embrace whimsical designs and characters, creating a new market segment.
- Home Improvement Industry
- Opportunity for disruptive innovation in the home improvement industry by providing decorative security accessories that enhance the aesthetic appeal of security products.
- Design Industry
- Disruptive innovation opportunity for designers to collaborate with security companies and create whimsical designs for traditional security products, adding a playful element to the industry.
