Paper Jungles

Johanna Burke Creates Intricate Golden Greenery Patience and Scissors

Intricate and gorgeous, this golden paper jungle by Johanna Burke is actually completely made of paper. The gorgeous display is for a luxury goods store located in Korea.

The meticulous details of all of the Venus flytraps, orchids, and passion flowers were all made with nothing but patience, talent and a trusty pair of scissors.

Implications - As the wide adoption of technology and consumer gadgets continues, nostalgic art mediums are making a comeback. Traditional artistic techniques, such as paper-cutting, collage and origami, find a new foothold in the burgeoning DIY movement, which focuses on handmade pieces made the "old-fashioned way." Online art communities and how-to sites such as Etsy and Instructables fuse technology and traditionalism.

Nostalgic Art Mediums
The resurgence of nostalgic art mediums such as paper-cutting, collage and origami is a disruptive innovation opportunity for the creative sector to showcase their artistic skills and masterpieces.
Handmade DIY Movement
The increasing popularity of handmade pieces made the old-fashioned way is a new avenue for artisans to sell their products and showcase their artistic talent.
Fusion of Technology and Traditionalism
The fusion of technology and traditional art forms through online art communities and how-to sites opens up new opportunities for artists to learn and showcase their skills in the digital age.

Where This Applies

Creative Arts
The creative arts industry can capitalize on the resurgence of nostalgic art mediums such as paper-cutting, collage, and origami to create new and unique art pieces to meet the increasing demand for handmade and traditional art forms.
Crafts
The crafts industry can leverage the growing popularity of the handmade DIY movement to offer new and innovative products that cater to the increasing demand for handmade pieces made the old-fashioned way.
Online Learning
Online learning platforms that offer tutorials on nostalgia art mediums and their fusion with modern technology through websites like Etsy and Instructables can tap into a new market of individuals looking to learn and showcase their art forms in the digital age.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 62%
Activity 51%
Freshness 8%

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