‘Fresh’ by Paco Peregrin and Kattaca is a photo set that features futuristic fashion and out-there hair, including the whip-style ponytails seen on the models in the first four images.
The bound effect reminds me of something between a horse’s tail and a whip. Check out some other innovative hairstyle features below.
Implications - The globalization of mainstream culture has sparked a widespread interest in tribal fashion. Designers are reinterpreting traditional cultural fashion from exotic regions of the world to create avant-garde looks for magazine editorials and ad campaigns. This futuristic aesthetic has firm roots in global culture, which appeals to well-traveled consumers and those who dream of visiting these far-flung locales.
What's Driving This Trend
- Whip Ponytails
- Innovative hair styling using bound effects like a horse tail and whip for a futuristic look.
- Tribal Fashion
- Reinterpreting traditional cultural fashion from exotic regions of the world to create avant-garde looks for magazine editorials and ad campaigns.
- Global Culture
- Futuristic aesthetic has firm roots in global culture, appealing to well-travelled consumers and those who dream of visiting far-flung locales.
Who This Affects Most
- Fashion
- There may be an opportunity for fashion designers to come up with new hair accessories or hair products that can help achieve this bound effect.
- Beauty
- Beauty brands can create marketing campaigns that focus on achieving a futuristic look by incorporating elements of the whip ponytail and tribal fashion trends.
- Tourism
- Travel companies can use the global culture trend as part of their marketing campaigns, highlighting the exotic regions of the world where traditional cultural fashion originates.
