I have seen my share of lingerie corsets, but I have never seen anything like these face-altering masks.
Designed by Paddy Hartley, the “Face Corset,” as he calls these masks, were designed with a social message and critique in mind. The purpose behind Hartley’s work is to mimic (and exaggerate) the effects of plastic surgery on the human face. With a face corset, Hartley changes the form of the face--often with dramatic results.
Through the corsets, the artist examines perceptions of beauty and alternative means of achieving the wearer’s ideals of perfection.
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Key Themes Behind This Trend
- Plastic Surgery Alternatives
- Disruptive innovation opportunity: Develop non-invasive, wearable devices that can mimic the effects of plastic surgery without the need for surgery.
- Body Modification Art
- Disruptive innovation opportunity: Create artistic masks or accessories that challenge traditional notions of beauty and encourage self-expression through body modification.
- Critique of Beauty Standards
- Disruptive innovation opportunity: Design products or services that challenge societal beauty norms and promote inclusivity and self-acceptance.
Where This Applies
- Cosmetic Surgery
- Disruptive innovation opportunity: Explore the development of safer and more affordable alternatives to traditional plastic surgery procedures.
- Fashion and Accessories
- Disruptive innovation opportunity: Integrate technology into fashion and accessories to create customizable and transformative products that empower individuals to alter their appearance.
- Art and Design
- Disruptive innovation opportunity: Combine art and technology to create thought-provoking pieces that challenge societal beauty expectations and foster dialogue.
