Etiquette Dishware

Emma Houlston's Illustrated China Plates Feature Comic Tips on Comportment

This series of English bone china plates was inspired by the scenes of the Harrow Ladies Luncheon Club from John Betjemen's film "Metroland" (1970). I adore the sketchbook-like illustrations and comical statements on etiquette at the bottom of each plate.

We all probably experienced our parents and/or grandparents giving us their two cents about proper table manners as kids. These dishes are a funny and adorable reminder of these classic childhood moments. They are also not-so-subtle reminders to keep our mouths closed when we eat!

Emma Houlston freelances for design agencies and is based in London.

Illustrated Dishware
Opportunity for designers to create unique and playful illustrations on dishware, adding charm and humor to dining experiences.
Etiquette Reminders
Potential for dishware featuring humorous statements and reminders for proper dining etiquette, creating a lighthearted approach to table manners.
Nostalgic Dinnerware
Growing demand for dishware that evokes nostalgia and brings back childhood memories, providing comfort and a sense of familiarity during meals.

Industries Being Reshaped

Design
Designers have the opportunity to create innovative and whimsical dishware designs, catering to customers who seek unique and creative dining experiences.
Hospitality
Restaurants and hotels can incorporate illustrated dishware with etiquette reminders as a playful and engaging way to enhance the dining experience for their guests.
Home Decor
Home decor stores can offer nostalgic dinnerware collections that tap into the desire for sentimental and comforting elements in dining spaces.
SCORE
1.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 15%
Freshness 8%

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