Redesigning the Eiffel Tower

Serero Project

Serero Architects have won the open competition to redesign any of the Eiffel Tower’s public reception and access areas as a celebration of the 120th birthday of Gustave Eiffel’s original creation.

Serero’s project plans to extend the top floor plate of the tower by attaching a high performance carbon Kevlar structure on it that will expand the usable floor area from 280 m2 to 580m2. The extension aims to “increase the quality of the access of the public as well as experiencing the fantastic 360 degrees sight of Paris.”

The structure will be temporarily bolted without any modification of the existing structure.

UPDATE:  This turned out to be a lovely hoax, fooling the world (even the Guardian).  Read more HERE.

Redesigning the Eiffel Tower
Disruptive innovation opportunity: Utilizing high performance carbon Kevlar structures to expand usable floor area and enhance public access experience.

Industries Being Reshaped

Architecture
Disruptive innovation opportunity: Incorporating innovative materials and designs to transform iconic structures.
SCORE
6.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 99%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X