As the winter weather gears up, many consumers are looking for warm layering pieces to keep the harsh climate at bay with pieces like Reebok's Classic Winter Escape Fleece Jacket. The ski-lodge style jacket features geometric graphics in muted colors for a winter-ready aesthetic. Moreover, the half zip design with a drawcord-adjustable hood ensures the jacket is easy to on and off.
The Winter Escape Fleece Jacket from Reebok is available in two colorways–black and navy–and can be paired with the brand's matching Classic Winter Escape Pants (available in the same colors) for a stylish ensemble. Combining form and function, these pieces are perfect for consumers looking to make the most of the winter weather while staying comfortable and warm.
Image Credit: Reebok
Why This Trend Is Growing
- Ski-lodge Style
- Opportunity to create winter clothing with a nostalgic aesthetic that also offers functional features for outdoor activities.
- Matching Sets
- Opportunity to not only create functional clothing for winter activities, but also fashion forward pieces that can be worn as a full set.
- Geometric Graphics
- Opportunity to incorporate unique and eye-catching patterns in winter clothing designs.
Industries Being Reshaped
- Winter Clothing
- Disruptive innovation opportunity to create functional winter clothing that also incorporates unique aesthetic elements to appeal to consumers.
- Fashion
- Opportunity to create fashion forward winter clothing that can be worn in both urban and outdoor settings.
- Sportswear
- Opportunity to create functional sportswear that still offers unique design features like geometric graphics and matching sets.
