Versace teams up with Samsung to create an extremely fashionable phone. The Samsung E500 Versus features a 1.3 megapixel camera, MP3 player and Bluetooth. It's available in three colour styles: black and silver, white and gold,white and pink. And the best feature is a mirror on the outside.
Implications - Couture technology is becoming more and more common in today's market as personal gadgets become more prevalent. Today's selfcentric consumer sees an opportunity for self expression in everything they own, calling for much more customization in their gadgets. Couture companies have recognized this, and have begun partnering with companies from the mobile industry and electronic companies alike.
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