There are numerous types of coffee drinkers in the world and your'e probably one of them. The majority of coffee enthusiasts have a particular way of making or ordering their coffee. Mashable's contributor Max Knoblaunch sheds light on particular coffee drinkers on his Tumblr blog.
The images are actually a series of funny GIFs and they illustrate the nine different types of coffee junkies you can find everywhere. And though you may be in denial, you can most likely relate to one of them.
Knoblauch names each addict and showcases them with exaggerated mannerisms that are quite hysterical. Some of the types of coffee drinkers he illustrated include ‘The Black Coffee Drinker,’ ‘The Iced Coffee Insane Person’ and ‘The Secret Menu Guy.'
Key Themes Behind This Trend
- Personalized Coffee Culture
- The coffee industry can innovate by personalizing offers to cater to different types of coffee drinkers.
- Humor Marketing
- More brands can leverage humor in their marketing campaigns after seeing the success of Max Knoblaunch’s coffee illustrations.
- Animated Visual Content
- The popularity of Max Knoblaunch’s GIFs highlights an opportunity for businesses to incorporate more animated visual content to engage audiences.
Where This Applies
- Coffee Shops
- Coffee shops can use personalized offers and humorous marketing campaigns to attract and retain different types of coffee drinkers.
- Advertising and Marketing
- Advertising agencies can incorporate humor and create animated visual content for brands to better engage with audiences.
- Social Media
- Businesses can use animated visual content on social media platforms to increase engagement and reach new audiences.
