Toast-Its greetings are an ingenious idea. These awesome labels let you say what you want by wrapping around the existing wine bottle labels and allowing you to add a personal touch (or message) along with the label's greeting.
Perfect packaging and gift wrapping Toast-Its greetings make giving wine a lot more fun and personal. Toast-Its greetings would also make awesome labels for those who brew their own wine.
Implications - Youth consumers are on the lookout are quirky products that stand out from their competitors with creativity. This stems from a desire to express their individuality and uniqueness. Companies can build a lasting relationship with this demographic by creating ads and products that make them feel individual.