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The Surachai Saengsuwan Lile aux Ashby Spread is a Technicolored Dream

 - Aug 26, 2011
References: designscene.net & piecesnmelodies
Throw away those geometry sets -- the Surachai Saengsuwan Lile aux Ashby editorial has all of the shapes plus all of the fun. The spread features unusual designs with eye-popping colors like rainbow orange, turquoise, bright yellows and gorgeous pinks that show a new direction for fashion this season. Stylist Mile Supakasem is to blame for these exquisite outfits, which feature the designs of Rayson Tan, whose collection named the editorial.

The styles move through a variety of interesting prism-like shapes and patterns that are almost hieroglyphic in nature. Using unconventional headpieces and accessories, the shoot marries vintage flare with futuristic chic. Saengsuwan's lens is perfect for a bizarre fashion story like this. Though the styles do speak for themselves, his lens and model Natalie's exqusite features are essential elements which drive the striking nature of the shoot.

Implications - With the array of recognized designers and brands on the market, new and emerging designers are required to really push the boundaries of style to generate public interest about their products.