Crisp-Coated Captures

The Soft Focus Menswear Magazine Shoot is Debonair

The 'Soft Focus' Menswear magazine editorial features sharply dressed styles that take cues from the past. Models Tomek Szczukiecki and Vincent Lacrocq star in this stoic portrait series, captured by the lens of photographer Blair Getz Mezibov.

The Wilhelmina model duo poses side by side, sporting a rich mix of coated looks, showcased in a variety of tones and textures. The sartorial style shoot features dapper designer selects from the likes of Perry Ellis, Bottega Veneta, Roberto Cavalli, Yves Saint Laurent and Salvatore Ferragamo among others.

Styled by fashion editor Alex Badia, the guys sport a rich fall/winter 2012 wardrobe that is impeccably tailored and flawlessly cut. Sophisticated tweeds, thick knits and elegant herringbone patterns take center stage in the 'Soft Focus' Menswear magazine editorial.

Image Credit: Blair Getz Mezibov

Nostalgic Menswear
An opportunity for brands to create modern interpretations of classic menswear styles with a nostalgic touch.
Coated Fabrics
An opportunity for the fashion industry to explore innovative uses of coated fabrics in menswear designs.
Editorial Style Shoots
An opportunity for photographers and fashion magazines to create captivating editorial shoots that showcase fashion in a unique and artistic way.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Brands can experiment with coated fabrics and nostalgic menswear styles to offer innovative and compelling fashion options to consumers.
Photography
Disruptive innovation opportunity: Photographers can push the boundaries of editorial style shoots by incorporating unconventional elements, creating visually striking and memorable images.
Publishing
Disruptive innovation opportunity: Fashion magazines can continue to evolve their editorial content by featuring unique and artistic style shoots that captivate readers and stand out in a competitive industry.
SCORE
1.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 11%
Freshness 8%

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