Nike has officially unveiled its new 'Safari' Dunk Low sneaker, a retro-inspired silhouette that sees the brand bringing back its old-school Air Safari print, which was first introduced by Tinker Hatfield in 1987.
The new exotic-themed sneaker comes with hemp mesh uppers that are combined with a black leather Swoosh and Air Safari print overlays, which come in various colors. In addition, the shoe features a khaki suede on the heel caps, yellow-colored toes, and forest green eye stays. Rounding out the design is the incorporation of a brown speckled sole, which is partly made from Nike Grind material.
As of right now, an exact release date for the Nike 'Safari' Dunk Low has yet to be revealed, though fans can expect it to drop sometime in 2022 on SNKRS.com.
Image Credit: Nike
Key Themes Behind This Trend
- Exotic-themed Sneakers
- Opportunity to leverage popular and retro design elements to create new and unique sneaker designs that capture the attention of the ever-changing fashion industry.
- Incorporation of Sustainable Materials
- Opportunity to integrate eco-friendly materials, such as hemp and Nike Grind, into sneaker production to address growing concerns for sustainability and environmental impact.
- Retro-inspired Silhouettes
- Opportunity to revisit and modernize classic sneaker designs, catering to nostalgic consumers and utilizing 'old-school' aesthetics to generate buzz and interest for new releases.
Where This Applies
- Fashion Industry
- Fashion companies could utilize vintage elements, sustainable materials, and popular aesthetics to create unique products to stand out in a crowded market.
- Sneaker Industry
- Opportunity to innovate in the sneaker industry by incorporating sustainability practices, tastefully using popular prints and designs, and evoking nostalgia with 'old-school' retro silhouettes.
- Eco-friendly Manufacturing
- Companies could address growing concerns around the environment by developing and implementing sustainable manufacturing processes that incorporate recycled and eco-friendly materials.
