Fierce Rugby Kicks

The Qubic x All Blacks x Adidas Shoes Present Footwear with Authority

The Qubic x All Blacks x Adidas sneakers are a new pair of shoes that brings three different companies together for the very first time.

New Zealand fashion/shoe boutique Qubic and the Rugby team, known as the All Blacks, decided to collaborate with Adidas for a special piece of footwear. It's a low-top style with a smooth, suede upper section highlighted by white stripes. Details on the Qubic x All Blacks x Adidas kicks include the New Zealand silver fern embedded on the back heel, and Qubic's red interior.

The Qubic x All Blacks x Adidas shoes are a limited-edition run. Fifteen will be encased in a steel silver box and will be available first come, first serve on September 23rd at Qubic. The rest of the 85 will be available in-store and online the same day.

Collaborative Footwear
The Qubic x All Blacks x Adidas shoes showcase a collaboration between three different companies, highlighting the trend of collaborative footwear projects.
Limited-edition Sneakers
The Qubic x All Blacks x Adidas shoes being released in a limited-edition run taps into the trend of exclusivity and scarcity in the sneaker industry.
Branding Partnerships
The collaboration between Qubic, All Blacks, and Adidas demonstrates the trend of branding partnerships in which different companies come together to create unique products and expand their reach.

Industries Being Reshaped

Fashion and Shoe Retail
The release of Qubic x All Blacks x Adidas shoes presents an opportunity for fashion and shoe retailers to explore collaborations that attract customer interest and drive sales.
Sports and Athletics
The partnership between All Blacks and Adidas in creating the Qubic x All Blacks x Adidas shoes highlights the potential for innovation in sports and athletic footwear design.
E-commerce
The availability of the Qubic x All Blacks x Adidas shoes online alongside in-store sales demonstrates the growing importance of e-commerce platforms in the retail industry.
SCORE
4.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 31%
Freshness 8%

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