Noireblanc, the Gen Z and Millennial focused clothing brand, offers a variety of color-coordinated gym sets that are equal parts stylish and comfortable. NoiréBlanc is an athleisure brand designed and made in Toronto, Canada. Designed for modern women who want to feel confident and stand out while being active. The brand's purpose is to "serve those who believe confidence is not just a state of mind, it's a lifestyle."
NoiréBlanc boasts a variety of collections including the Unicorn, Marble, Leopard Gradient, Pocket Leggings, Red Leopard Gradient, Wild Flower, White Leopard, and Savanna. Consumers can shop jackets, sports bras, compression leggings, and more. The entire collection is available online with sizes ranging from Small to Large.
Image Credit: Noireblanc
Key Themes Behind This Trend
- Color-coordinated Athleisure
- Opportunity for athleisure brands to offer coordinated sets that are fashionable and comfortable for modern women.
- Bold Gym Wear
- Disruptive innovation opportunity for gym wear companies to offer stylish and comfortable workout clothes for Gen Z and Millennials.
- Confidence-inspiring Activewear
- Opportunity for activewear brands to create clothes that make women feel confident and empowered while being active.
Where This Applies
- Athleisure
- Athleisure brands can innovate and offer color-coordinated sets that are fashionable and comfortable for modern women.
- Gym Wear
- Gym wear companies can disrupt the industry by offering stylish and comfortable workout clothes for Gen Z and Millennials.
- Activewear
- Activewear brands have an opportunity to create clothes that make women feel confident and empowered while being active.
