The new Henrik Vibskov 2012 Spring/Summer collection for men is infused with a plethora of wild prints and patterns. The line features some very eccentric pieces and qualities, most notably, the two pairs of glasses worn by each of the models. Similar to many other collections that have been showcased for next year's warm-weathered season, the Henrik Vibskov 2012 Spring/Summer collection combines intense layering, edgy cuts and vibrant colors.
From its tie-dyed suits to its floral blazers and thinly striped vests, the Henrik Vibskov 2012 Spring/Summer collection will certainly make a splash come next year's summer season.
Implications - A simple but effective way for companies to garner the attention of consumers is through eccentric and unusual design. In today's consumption-hungry culture, consumers will most likely be drawn to those products featuring standout and unusual characteristics.