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Posh Picnic Fashions

This Gingham Tablecloth Dress by 'Melindamilkshake' is Seasonally Stylish

— June 28, 2011 — Art & Design
For those of you fashionistas out there who relish in dressing festively or complementary to today's season, this gingham tablecloth dress is perfect for you! Designed and provided by 'Melindamilkshake' on Etsy, this adorable dress will provide you with an alluring picnic-inspired outfit. The cut of this gingham tablecloth dress is a halter top with a big, flowing bottom skirt. The gingham tablecloth dress is handmade, using cotton from the 1950s.

This fun and flirty piece is perfect for all summer celebrations, parties or backyard barbeques. Infused with authentic vintage design and aesthetics, this dress is seasonally stylish!

Implications - Consumers are much more likely to be drawn to products with which they are able to forge a personal relation or nostalgic connection. Vintage-inspired products are an effective means of generating such sentiments, and companies that embrace such qualities will benefit tremendously.
Trend Themes
1. Vintage-inspired Clothing - Designing vintage clothing pieces or taking an old design and adding a modern twist can bring in a market of consumers with nostalgia and appreciation for classic style.
2. Seasonal Fashion - Creating fashion pieces that are custom-fit for specific events or seasons can increase sales during those events and create a loyal following.
3. Handmade Products - Embracing the handmade trend can increase consumer trust and interest in products, as well as increase production value for niche pieces.
Industry Implications
1. Fashion Retail - Fashion retailers who incorporate vintage inspiration into their clothes and accessories can appeal to consumers with a love for classic design.
2. Furniture and Home Decor - Home decor retailers who seek out vintage-inspired pieces, or create pieces that highlight specific seasons, can tap into a market of consumers searching for unique decor statements.
3. Artisanal Food and Beverage - Food retailers who package and design their products in a creative or seasonal way can increase interest in their products and generate a following for niche food items.
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