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Check-In Popularity Charts

The Facebook Social Landmarks Infographic is Worldly

— June 22, 2012 — World
The Facebook Social Landmarks infographic uncovers where the most "social" cities are and what venues are the most popular. Social media addicts are constantly sharing where they are and what they are doing, providing intriguing insights on today's global travelers.

The chart highlights the five most popular venues in the eight most social cities across the world. While some top choices like Times Square in New York City are no surprise, others boasted an eclectic mix of landmark options. Tokyo is a bustling metropolis with a diverse social culture to match; however, despite the fact this age-old city has a number of historic landmarks, baseball stadiums and nightclubs remain the most popular checked-in places. According to the chart, South Korean visitors and citizens are all about their shopping, with four out of five top venues related to retail.

If you are looking to see what is considered hip and happening around the world, the Facebook Social Landmarks infographic will give some interesting crowdsourced tips.
Trend Themes
1. Social Media Tourism - Opportunity to create innovative travel experiences and marketing campaigns that leverage social media check-ins to attract tourists.
2. Real-time Location Data - Opportunity to utilize real-time location data to understand consumer behavior and preferences, enabling businesses to tailor offerings and experiences accordingly.
3. Crowdsourced Recommendations - Opportunity to harness the power of crowdsourced recommendations to curate popular venues and attractions, providing valuable insights for travelers and businesses alike.
Industry Implications
1. Travel and Tourism - Disruptive innovation opportunity to integrate social media check-ins in travel services and develop personalized experiences based on real-time location data.
2. Retail - Opportunity to leverage the popularity of shopping by creating interactive retail experiences and targeted marketing strategies based on social media check-ins.
3. Hospitality and Entertainment - Opportunity to enhance guest experiences by utilizing real-time location data to tailor offerings and provide personalized recommendations for venues and attractions.
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