Although I'm supposed to be taking in the jewelry showcased in the photos, I can't help but be bewitched by Elle style director Kate Lanphear's devilish stare in the Eddie Borgo Fall 2010 campaign. It's pretty darn powerful, don't you agree? Considering the stark white backdrop and the dark, kohl-lined eyes, I can only imagine that was the intention.
Photographed by Paul Maffi and styled by Borgo's boyfriend Keegan Singh, the Eddie Borgo Fall 2010 online campaign is definitely eye-catching. For Borgo, Lanphear "encapsulates the current undertone of fashion in the most elegant, effortless way, while remaining one of the most real women in New York City."