Clarks Originals’ signature ‘Wallabee’ silhouette has been reworked with suede and leather accents, resulting in a moccasin-style shoe. Clarks is consistently releasing new iterations of its widely successful ‘Wallabee’ silhouette with a fresh ‘Pale Green’ shade arriving after footwear collaborations with NEIGHBORHOOD, Todd Snyder, Levi's, and BEAMS.
The 'Wallabee' soles are FSC certified, indicating that the shoe was made ethically with resources from forests which helps the environment, society, and economy. The pastel green shoe has nubuck uppers with a Clarks Originals triangle tag affixed. The laces have also been altered, as evidenced by the hiking-inspired cord laces woven through the eye stays.
The new ‘Wallabee Pale Green’ is available for approximately $150 USD on the official Clarks Originals website and select stores.
Image Credit: Clarks Originals
Key Themes Behind This Trend
- Moccasin-style Footwear
- Opportunity for shoe brands to innovate with traditional designs, such as the 'Wallabee' silhouette, and create new colorways
- Ethically-made Products
- Opportunity for brands to differentiate themselves and appeal to environmentally-conscious consumers by using FSC certified resources
- Collaborations Between Shoe Brands
- Opportunity for brands to attract new customers and create unique versions of classic styles
Where This Applies
- Footwear
- Brands can leverage traditional designs and ethical sourcing to appeal to the modern consumer and stand out in a competitive market
- Fashion
- Partnering with other brands can create buzz and give consumers something unique in a saturated market, leading to potential competitive advantages
- Sustainability
- Ethical sourcing and production can help companies appeal to environmentally conscious consumers and increase brand loyalty
