Banksy Locations is a a new app that tracks the nearest pieces by the infamous street artist. The app can pinpoint all of the pieces in your hood; once tracked, the app can give you directions and supplemental info about the pieces.
Banksy Locations is a brilliant concept because street art -- unlike art in a museum -- is difficult to organize as a unified experience. This app is a must for the street art aficionado and the uninitiated alike.
Implications - Consumers are increasingly looking to technological tools that will enable a greater connection with the world around them. The massive popularity of a check-in services like Foursquare is a prime example of this tendency. Companies finds ways to encourage new a distinct way of connecting their consumers to the world around them.
What Makes This Trend Stand Out
- Technological Tools for Connection
- Consumers are increasingly looking to technological tools that will enable a greater connection with the world around them.
- Organizing Street Art Experiences
- Companies find ways to encourage a distinct way of connecting their consumers to the world of street art.
- Location-based Art Exploration
- The popularity of location-based apps like Banksy Locations showcases the demand for tools that facilitate the exploration of art in specific areas.
Sectors Adopting This
- Technology
- The technology industry can innovate by developing more advanced tools that enhance connections and experiences with the world around us.
- Tourism
- In the tourism industry, there's an opportunity to create curated street art experiences for travelers looking to explore the local art scene.
- Art Galleries
- Art galleries can leverage location-based apps to promote and guide visitors to street art installations, increasing engagement and foot traffic.
