Energy Beverage Additions

The '5-hour ENERGY®' Beverage is Now Available in Three New Flavors

Living Essentials, LLC., the pioneer of ‘5-hour ENERGY,’ has unveiled three new products in the ‘5-hour’ lineup, bringing the total number of flavors to six. The ‘OrangeSicle,’ ‘Pineapple Splash,’ and ‘Tropical Burst’ flavors are the newest additions to the energy drink series, boasting a perfect blend of vitamins, nutrients, and 230 mg of caffeine to help consumers tackle their day. Each flavor comes packaged in a 16-oz carbonated bottle, and the new offerings join the already existing ‘Berry,’ ‘Watermelon,’ and ‘Grape’ flavors.

‘OrangeSicle’ mixes the flavor of ripe oranges with the richness of vanilla, while coconut and a slice of pineapple are combined in ‘Pineapple Splash.’ Finally, ‘Tropical Burst’ combines pineapple and apricot for a perfect fusion of tropical flavors. Most independent convenience stores across 42 states are currently receiving the ‘5-hour ENERGY’ drink, and distribution is almost complete in all 50 states.

Image Credit: Living Essentials, LLC.

New Flavors of Energy Drinks
Living Essentials LLC introduces the ‘OrangeSicle,’ ‘Pineapple Splash,’ and ‘Tropical Burst’ flavors with added vitamins, nutrients, and caffeine

Sectors Adopting This

Beverage Industry
The energy drink industry has long sought innovation, and Living Essentials LLC's latest flavors provide a disruptive opportunity in the market.
Convenience Store Industry
Independent convenience stores in 42 states already have the new flavors of ‘5-hour ENERGY,’ and the beverage will likely generate significant impulse purchases in the stores' existing inventory.
Retail Industry
As an established brand, Living Essentials LLC's new offerings are likely to generate excitement and boost sales within big-box retailers and supermarkets nationwide.
SCORE
0.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 3%
Activity 2%
Freshness 14%