Colorful beauty packaging is one strategy that contemporary brands use to stand out on shelves and online.
Recognizing the appeal of three monochromatic formulas, Herbivore Botanicals embraces the pink hues of its Cloud Cleanser, the bright yellows of its Vitamin C + Turmeric Serum, and the inviting blue of its LAPIS Face Oil. The brand offers these eye-catching products in translucent bottles and with minimalist labels. The kit, on the other hand, does embrace some playful design elements and a nice gradient.
Colorful beauty packaging is a must for Drunk Elephant. The brand adorns its white containers with bright pops of color. From the green of the Cocomino™ Glossing Shampoo to the pink of the new T.L.C. Sukari Babyfacial™, the subtle embrace of nuance definitely creates a stand-out effect.
15 Colorful Beauty Packaging Designs
15
Inclusive Skincare Packaging
SK-II and Andy Warhol Launched a Beauty-Inclusive Range
14
Holiday-Themed Beauty Products
'Lush' Embraces the Holidays with New Sustainable Product Line
13
Eco-Friendly Everyday Skincare
Bondi Sands Skincare Boasts Bespoke Packaging
12
Ocean Plastic Cosmetic Packaging
Big Planet, Big Love Features Reclaimed Ocean-Bound Plastic
11
Self-Love Fragrance Campaigns
Marc Jacobs' Perfect Campaign Features Models & Consumers Alike
10
Seasonal Shea-Infused Cosmetics
The Tree Hut Holidaze Collection Includes Four Products
9
Celebrity Sisters-Branded Cosmetics
Kylie Cosmetics' Kendall x Kylie 2.0 Collection Has Launched
8
Dessert-Inspired Shower Jellies
Glazeish Embraces Whimsical Packaging with Its Birthday Cake Jelly
7
Pro-Quality Facial Masks
Drunk Elephant Recently Revealed Its T.L.C. Sukari Babyfacial™
6
Complexion-Improving Skincare Sets
Herbivore Botanicals’ C Stars Brightening Set is Powerful
5
Pride-Inspired Haircare Packaging
JVN's Pride Air Dry Cream is a Soft Styling Cream
4
Color-Safe Glossing Shampoos
Drunk Elephant’s Cocomino™ Glossing Shampoo is Vegan and Lightweight
3
Patterned Nostalgic Nail Kits
Orly and Lisa Frank Collaborated on a Nail Kit Launch
2
K-Beauty Disney Skincare
Innisfree's Hello 2020 Disney Collection Features Favorite Mascots
1
Adventurous Eyeshadow Palettes
M2U NYC’s Concrete Jungle Eyeshadow Palette Will Turn Heads
Related Ideas
Luxury Skincare Holiday Collections
clé de peau's 2023 Holiday Line is Called Believe in Radiance
Affordable Skincare Holiday Collections
Burt's Bees Launches a Series of Giftable Bundles
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Beauty Refill Pod Systems
JUNOCO Furthers Its Sustainability Efforts with a New Packaging System
Package-Free Redefined Mascaras
Lush Presents the Eco-Friendly Handmade Naked Mascara
Rococo-Inspired Cosmetic Lines
Flower Knows Calls Attention to Its Violet Strawberry Rococo Line
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Enchanting Body Care Sets
The Lush Holiday Sets are "Un-dupable," Visually Appealing & Functional
Skincare Refill Pods
Drunk Elephant Has Launched Refill Pods for Two of Its Best-Sellers
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Festive Beauty Packaging
Shiseido Releases Its Inaugural Holiday Collection and Its Playful
Bio-Enhanced Skincare Ranges
Orveda's Signature Products are Powerful and Effective
Limited-Edition Make-Up Bundles
This Cheekbone Beauty Bundle Boasts the Brand's Boldest Products
Japanese Skincare Collections
MUJI Enhances the J-Beauty Routine with a Line of Powerful Formulas
Affordable Cosmetics Holiday Bundles
e.l.f. Cosmetics Presents a Makeup Set Range for the Holidays
Edible Skincare Serums
Vivid's Skincare Serums Support Radiance from the Inside Out
Highly Anticipated Skincare Kits
Drunk Elephant's Trunk 7.0 Has Finally Debuted
Travel-Friendly Toiletry Packaging
The 'Carry On' Bottle by Yeo Seo Koo Has a Two-Part Design
Blue-Tonal Makeup Products
Kulfi is Following the Blue Beauty Movement with its Stunning Colorways
Luxury Skincare Brands
Cozy Earth's Fount Society Emphasizes Natural and Sustainable Products
Skin-Loving Beauty Drinks
Le Jolie Medi Spa Releases Pick Me Up Potions for Beauty and Health
Bold Whimsy Whisky Packaging
Glenmorangie Has Unveiled a Striking New Bottle Design
Eco-Friendly Soap Packagings
Little Danube is a Vegan Soap Brand with Redesigned Packaging
Buttery Face Palettes
Smashbox's HALO Sculpt + Glow Face Palette is Redefining Radiance
Push-Up Cosmetic Jars
The Quadpack PP-Pop Jar is a Refillable Single-Material Packaging Solution
Organic Gradient Sunscreens
COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation
Rejuvenating Springtime Cosmetics
The Tree Hut In Bloom Collection Has New and Returning Favorites
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
Tinted Lip-Plumping Compounds
U Beauty Debuted Three New Shades of Its Award-Winning Product
Biodegradable Beauty Packaging
MOB Beauty's Earth-First Packaging Turns into Dirt
Artist-Created Luxury Beauty Packaging
clé de peau Beauté Taps Artist Florence Blanchard
Brightening Refillable Eye Creams
Tata Harper Offers Luxe Eco-Friendly Skincare
Refillable Cosmetic Packaging
Cheekbone Beauty Launches Its SUSTAIN Lipstick in New Packaging
Innovation-Focused Hair Care Lines
TRESemmé's New Brand Identity Includes Sustainable Packaging
Intense Hydration Skincare
LANEIGE's Water Bank Blue Hyaluronic Intensive Moisturizer is Vegan
Glossy K-Beauty Skincare
OLIVIAUMMA Was Inspired by a Sugar-Coated Fruit Dessert
Sculptural Beauty Palettes
Little Ondine's Sculptor Contour and Highlight Palettes are Dynamic
Eco-Conscious Skincare Brands
Kiehl's Mission Renewal Shows its Commitment to People and the World
Boldly Pigmented Eyeshadow Cosmetics
JOAH Beauty Announced Three New Launches for Spring
Luxurious CBD Skincare
ShikSona Beauty Introduces Groundbreaking Skincare Line
Bold Creamy Eyeshadows Pensils
Cheekbone Beauty's Fearless Eyeshadow is a Vegan Eyeshadow Pencil
Expressive Haircare Campaigns
Dark & Lovely's Play in Color Celebrates Black Beauty & Creativity
Cardboard Cosmetics Refill Pouches
Freshly Refills Reduce Cosmetics Industry Waste
Refillable Beauty Brands
Maya's Thoughtfully Designed Cosmetics Combat Plastic Waste
Replenishing Illuminating Serums
Drunk Elephant's B-Goldi Bright Drops Fortify the Skin
Canned Castile Soaps
Utama Spice Packages Its All-Natural Liquid Soap in Stubby Refill Cans
Opulent Beauty Product Expansions
The Prada Beauty Launch Brings the House into a New Realm
Multi-Benefit Beauty Sticks
BOOM! Beauty Supports Maturing and Menopausal Skin
Mono-Material Lipstick Tubes
Quadpack's Emerald is a Mono-Material Packaging Innovation
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Gel-to-Foam Mermaiden Cleansers
The Sea Foam Complete Face Wash Comes in a Themed Tube
Ritualistic Skincare Kits
Wellness Ritual Kit Contains a Cleanser, Moisturizer and a Skincare Tool
Nostalgic Cosmetic Cases
Caboodles x Taste Beauty x Hershey's Collaborated on a Beauty Organizer
Premium Beauty Make-Up Collections
Hermès Presents its Le Regard Series to its Beauty Line
Beauty Recycling Programs
Shoppers Drug Mart Launches Recycling Program for Quo Beauty Cosmetics
Drag Queen-Themed Skincare Masks
MoBeauty's Skincare Masks are Nourishing and Cheekily Designed
Tinted Skincare Products
Daybird's Tinted Skincare is a Four-in-One Solution
Anti-Aging Spa Duos
Green-Beauty Co. Boasts the Vitamin C Glow Serum & Vitamin A Supercharge Serum
Movie-Themed Skincare Releases
Glow Recipe Collaborated with Barbie to Create a New Hydration Kit
High-Performance Clean Skincare
Hyphen Makes Environmentally Friendly Multi-Benefit Skincare
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Brightening Skincare Sticks
OleHenriksen's Banana Bright+ Vitamin CC Sticks are Color-Correcting
Tulip-Infused Cleansing Jellies
Bloomeffects' Royal Tulip Cleansing Jelly Tube Works Like an Oil
Luxurious Holiday Skincare Boxes
The AnteAGE Holiday Box Promotes Beautiful Skin During the Season
Turntable-Inspired Palettes
SHEGLAM's Vinyl Pop Color Palette is Made for Mixing and Matching
Sustainable Hospitality Cosmetics
The L’Occitane en Provence Aromachology Collection is Eco
Plant Pigment Beauty Sticks
Fluency Beauty's Multisticks Get Their Color from Potatoes & Beets
Miniature Luxury Beauty Products
clé de peau Boasts a Special Range of Travel-Sized Formulas
Sustainable Skincare Bundles
JUNOCO Debuts the 'Build Your Bundle' Promo with Special Discounts
Vitamin C-Powered Beauty Collections
Kopari Beauty Announces the Debut of Its Vitamin C Collection
Recyclable Resin Bottles
Lumene Utilizes Eastman's Molecularly Recycled Bottle for its Skincare
Personalized Bamboo Cosmetic Palettes
Elate Beauty Boasts Eco Personalized Cosmetic Palettes
Plastic-Free Serum Sticks
Spinster Sisters Co.'s Face Serum Stick Hydrates on the Go
Waste-Reducing Beauty Lines
Quo Beauty and Shoppers Drug Mart Debut More Planet Love Package
Plant-Powered Skincare Discovery Kits
Province Apothecary’s Discovery Kit Gives Consumers a Taste
Chinese-Inspired Lightweight Liquid Lipsticks
Florasis' Rouge Lipstick Boast Sculptural Packaging
Comprehensive Holiday Gift Sets
U Beauty's Holiday Sets Deliver the Brand's Most Potent Formulas
Exclusive Pride Cosmetics
Beekman 1802 Celebrates Pride Month with Bloom with Pride Kit
Glow-Enhancing Vegan Cosmetics
NUXE's Prodigieuse Boost Delivers a Radiant & Luminous Complexion
Gold-Infused Serums
The 24K Gold Serum Intense Includes Gold Vitamin C & Gold Pentapeptide
Eco-Friendly Solid Mascaras
LUSH Naked Mascara Provides a Natural Tint and Subtle Definition
Protective Color Cosmetics
Screensaver Makes Color Cosmetics with Blue Light-Blocking Benefits
Sensorial Plant-Powered Skincare
Doctrine Makes Vegan, Cruelty-Free Skincare with Eco Packaging
Refillable Beauty Offerings
La Bouche Rouge Paris La Lumière Highlighter Stick Arrives for Spring
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Barrier Support Serums
The Ordinary's Newest Release is a Pink-Colored Serum
Color-Coded Fragrances
Helio's Color Collection Shares Playful Skin Scents with Luxe Notes
Plastic-Free Solid Cosmetics
ATTITUDE's Solid Makeup Line is Housed in Biodegradable Packaging
Artistic Perfume Bottle Packagings
The 'Do Perfume' Mellow Sign Perfume Package is a Display Piece
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Versatile Vibrantly Packaged Cosmetics
Polite Society Offers a Series of New Makeup Products
Mushroom-Powered Skincare
Neon Hippie's 7 Shroom Complex Moisturizes, Repairs & Nourishes
Brightening Beauty Bundles
Herbivore Botanicals' BRIGHT STARS Brightening Set Features 2 Products
Hydrating Floral Brightening Serums
Botanic Pretti5 Fuses TCM with Western Tech
Multi-Benefit Tinted Balms
Goop Beauty's Colorblur Glow Balm Adds a Pop of Sheer, Creamy Color
Travel Beauty Kits
ESW Beauty Launches Two Travel-Friendly Kits for the Holidays
Empowerment-Committed Beauty Lines
Kindness Powered Skincare Boasts Safe and Quality Formulas
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Seasonal Winter Makeup Collections
Chanel's New LES BEIGES Collection is Designed for Winter
Makeup-Inspired Sticker Series
Hitotoki and Smanim Create the Coffret Series for KING JIM
Everyday Hydration Skincare Products
Gemini Beauty is Introducing Four New Products
Targeted Treatment Packaging
Cosmogen Created Pharma Care Packaging for OTC & Pharmacy Brands
Sea-Inspired Eye Color Palettes
clé de peau Beauté's Eye Color Solo Promotes Luminosity
Smoothie-Inspired Nail Polishes
Jamba & Color Dept. Made a Limited-Edition Nail Polish Collection
Botanically-Infused Skincare
Kuumba Made Offers a Legacy of Clean Beauty and Botanical Excellence
Anniversary-Celebrating Colorful Beauty Campaigns
UOMA Beauty Launched the We See You Campaign
Streamlined Age-Defying Skincare
PÜR Beauty's Skincare Range Supports a "Less is More" Approach
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Limited-Edition Hair Oils
Kérastase's Limited-Edition Parisian Games Line in Three Colors
Rainbow-Inspired Botanical Skincare
Herbivore Botanicals' Rainbow Minis Skincare Set is Thoughtful
Gen Z-Focused Eye Creams
Bubble Inroduces Morning Rays Brightening Eye Cream
Alluring Pressed Eye-Color Shades
Elate Beauty Introduces Two Shades to Its Pressed EyeColour Line
Customer-Crafted Beauty Products
KIKI World Presents a New Product Made by Consumers
Cruelty-Free Kohl Liners
Annabelle Cosmetics Unveils 8 New Kohl Eyeliner Collection Shades
Ultra-Stylish Bathroom Decor
Diptyque Debuts a New Bathroom Collection Called 'Beauty Accessories'
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Fermented Skincare Kits
CACAYE's Fermented Skincare Mini Set Shares the Benefits of CaCay Oil
Holistic Wellness Cosmetics
GPI Beauty The Harmony Collection Has Cosmetic and Skincare Solutions
Vibrantly Packaged Makeup Launches
Polite Society Has Unveiled Three New Products
Black-Owned Soothing Skincare Collections
Honey Botanicals Addresses Particular Skincare Concerns
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Opaque Beauty Product Packaging
The JOAH Beauty Crystal Glow Collection Has Been Relaunched
Jumbo Skincare Formats
Herbivore Botanicals' Creamy Jelly Cleanser is Now Features a Large Size
CBD Packaging Boxes
These Custom CBD Boxes Enhance the Customer Experience
Unconventionally Colored Mascaras
Addiction Tokyo Makes Mascara in Mustard, Apricot, Plum & Rose
Vibrant Plant-Based Skincare Lines
RALLY Caters to Individuals with Active and Busy Lifestyles
Vibrancy-Boosting Hair Masks
Virtue's ColorKick Illuminating Mask Enhances All Color-Treated Hair
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Enchanting Kid's Beauty Boxes
Dans Un Jardin Launches the Princesse Jujube Collection
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Glow-Boosting Skincare Trios
Coco & Eve's Glow Getters Combine Actives & Balinese Botanicals
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Bold Limited Edition Palettes
Sephora's Mini Color Shifter Strange Botanicals Eyeshadow is Playful
Luxury Travel-Friendly Skincare Collections
Valmont Announces Its Mini Luxury Capsule for Summer
Contemporary Tea Packaging
Chaiboy's Tea Tells a Story Through Its Design
Revamped Honey-Focused Brands
Honibe® Announces a New Brand Revamp for its Product Portfolio
Eco-Friendly Travel Cosmetics
The KinKind Travel Sets Bring Natural Cosmetics on the Road
Fortifying Skincare Trios
Yes To's Moisture Barrier Skincare Deeply Hydrates & Locks in Moisture
Vibrant Non-Alcoholic Wine Labels
Kally Wines Boast New Labels for Its Non-alcoholic Beverages
Active Botanical Skincare Kits
The Derm Immortelle Kit by Lavigne Encourages Skin Resilience