All Museum of Modern Art (MoMA) stores have gone green and now package their products in TerraSkin, a revolutionary material that has some of the best characteristics of paper without the eco-downside. Made of mineral powder and a non-toxic resin, its production requires no water and in true "dust to dust" fashion, returns to mineral powder after 3-9 months in nature. The "paper" is also water resistant and uses 20-30% less ink than regular paper. And best of all, it looks good.
Why This Trend Is Growing
- Eco-friendly Packaging
- The trend of using environmentally friendly materials for packaging products opens up opportunities for companies to develop and market sustainable alternatives.
- Mineral-based Materials
- The use of mineral powder and non-toxic resin in the production of materials like TerraSkin presents an opportunity for innovation in the development of eco-friendly products.
- Waterless Production Processes
- The adoption of waterless production processes, as seen in the manufacturing of TerraSkin, offers potential for disruptive innovation in various industries aiming to reduce water consumption in their operations.
Industries Being Reshaped
- Retail
- The retail industry can explore the use of eco-friendly packaging materials like TerraSkin to align with sustainability goals and attract environmentally conscious consumers.
- Printing and Publishing
- The printing and publishing industry can capitalize on the use of mineral-based materials like TerraSkin to produce more sustainable and ink-efficient products.
- Manufacturing
- Manufacturers can leverage waterless production processes, as demonstrated by TerraSkin, to reduce water consumption in their operations and enhance sustainability.
