Similar to the B.O.S.S. Shopping Cart, the LOLrioKART has a newer, more improved design. Created by MIT students, the LOLrioKART should have the “zoomzoom” slogan that Mazda has.
The LOLrioKart uses an old shopping cart that has upgraded wheels and is equipped with a NiCd aircraft batteries and a 15hp brushless motor.
Check out the video to see this 45MPH speed machine fly!
Implications - Savvy engineers and builders are continually looking for their next DIY project. This shopping cart has been upgraded into a road-worthy racer. Companies can take advantage of this opportunity by recognizing and addressing consumers' collective need to augment their surroundings and possessions, tailoring them to their interests.
Why This Trend Is Growing
- DIY Transportation
- Companies can tap into the trend of consumers looking for DIY projects like the LOLrioKART to create innovative transportation solutions.
- Personalized Products
- There is an opportunity for companies to recognize and address consumers' desire to customize their belongings, like upgrading a shopping cart into a high-speed machine.
- Green Technology
- Companies can explore the use of sustainable materials and energy sources, like the NiCd aircraft batteries, to create eco-friendly transportation options.
Industries Being Reshaped
- Automotive
- The automotive industry can explore new possibilities for DIY transportation projects and personalized vehicles.
- Retail
- Retailers can capitalize on the trend of consumers looking to customize their belongings by offering personalized products.
- Green Energy
- The green energy industry can leverage the use of sustainable materials and energy sources to create eco-friendly transportation solutions.
