Dazed & Confused magazine continues to push the envelope of fashion and photography in their new June 2009 issue.
The issue features an unusual fashion editorial showcasing the eccentric fashion of the Fall/Winter 2009 Romain Kremer menswear collection.
The outlandish designs are accentuated with equally outlandish photography by Pierre Debusschere with styling/fashion direction by Nicola Formichetti. The result is pure magic.
Check out more fascinating Dazed & Confused features below.
Implications - One of the best ways a company or brand can generate interest in their new products is by highlighting avant-garde styles and creations in their collection. By luring consumers in with an outlandish 'big idea,' a company can co-promote their more traditional and mainstream products to consumers initially drawn in by their curiosity of the avant-garde.
Key Themes Behind This Trend
- Avant-garde Fashion
- Opportunities for brands to generate interest in their new products by highlighting avant-garde styles and creations in their collections.
- Fashion Photography
- Potential for innovative approaches in fashion photography to enhance the visual impact of fashion editorials and advertisements.
- Fashion Magazine Publishing
- The exploration of boundary-pushing fashion editorials in publication layouts and design to captivate readers and stand out in the market.
Where This Applies
- Fashion
- Fashion brands can utilize avant-garde styles to attract consumers initially drawn in by curiosity, and then promote their more traditional and mainstream products.
- Photography
- Photographers can experiment with innovative techniques and styles to create captivating fashion editorials.
- Publishing
- Fashion magazines and publications can incorporate boundary-pushing editorial layouts and design to engage and captivate their readership.
