Dining in Beds

The Bedtaste Floating Restaurant in Germany is Multi-Sensual

Bedtaste is the first floating bed restaurant in Germany, located at the Rhine promenade in Düsseldorf. It only opened a few days ago, but people are boarding already to take Bedtaste up on their promise to serve up a multi-sensual meal.

While chilling in your bed, a DJ plays electronic music as your ship cruises down the Rhine river. The ship itself is also quite unusual in that the Oceandiva Futura has an extraordinary exterior aesthetic that breaks away from the other ships that usually float the Rhine.

Floating Dining
The trend of floating dining experiences like Bedtaste presents an opportunity for innovative restaurant concepts that offer unique and immersive dining experiences.
Multi-sensory Dining
The rise of multi-sensory dining at restaurants such as Bedtaste creates a market for innovative food and drink experiences that engage all the senses, enhancing the overall dining experience.
Alternative Venue Experiences
The growing demand for alternative dining venues like the Bedtaste floating restaurant highlights the opportunity for businesses to create unique and unconventional dining spaces that attract customers seeking memorable experiences.

Industries Being Reshaped

Hospitality
The hospitality industry can explore disruptive innovation opportunities by incorporating floating dining experiences like Bedtaste into their offerings, providing guests with a unique and memorable culinary experience.
Event Management
The event management industry can capitalize on the trend of multi-sensory dining experiences by organizing and hosting immersive food events that stimulate all the senses, delivering novel and memorable experiences for attendees.
Luxury Tourism
Luxury tourism companies can tap into the trend of alternative venue experiences by offering exclusive and luxurious dining experiences on unique floating venues like the Bedtaste restaurant, providing high-end travelers with unforgettable and distinct dining options.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 51%
Freshness 8%

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