Francis Ford Coppola, legendary director of the award-winning "Godfather" trilogy and numerous other films, has opened his Buenos Aires estate, Jardin Escondido. I’ve always wanted to say “Last weekend? Oh, I stayed at Francis’ place in Buenos Aires,” and now I can, because for just $550 per night (with a three night minimum), rooms are now available for rental.
What do you get for the money? A terra cotta-floored villa with an interior designed by Eleanor Coppola (Francis’ wife), animal masks and modern Argentine art, a solar-heated pool, a secluded garden, and a personal sommelier (the latter of which was notably missing during my recent stay at a Best Western in New Jersey).
What's Driving This Trend
- Director-owned Vacation Estates
- More directors could create vacation estates for public rent, opening up a new segment in the hospitality industry.
- Luxury Artistic Interior Design
- Demand for artistic interior design in luxury accommodations could lead to more opportunities for artists and designers in the hospitality industry.
- Personalized Luxury Hospitality
- Personal sommeliers and other specialized hospitality services could become more common in luxury accommodations.
Who This Affects Most
- Hospitality
- Hospitality industry could create a new segment of director-owned vacation estates for public rent.
- Interior Design
- Opportunities for artists and designers could increase with demand for artistic interior design in luxury accommodations.
- Wine and Beverage
- Demand for personalized sommelier services in luxury accommodations could create opportunities for specialized beverage professionals.
