This fun fantasy editorial photo spread was shot by Craig McDean for W Magazine.
The model featured throughout the spread is Russian beauty Natalia Vodianova. The images capture the usually brunette model posing with spherical shapes and balls wearing an Easter egg pink wig.
McDean is a British boy, from Lancaster, who migrated to New York City. He has shot the best for the best. His client list includes Gucci, Giorgio Armani, Emporio Armani, Oscar de la Renta, Yves Saint Laurent, Calvin Klein and Estée Lauder.
McDean’s work has been featured in presitigous magazines like Vogue and in W Magazine. McDean has also done portrait shots of Natalie Portman, Joaquin Phoenix, Hilary Swank, Uma Thurman, Gael García Bernal and Nicole Kidman.
Why This Trend Is Growing
- Pastel Hair
- Disruptive innovation opportunity: Develop new and vibrant pastel hair color products to cater to the growing demand for unique and playful hairstyles.
- Editorial Photography
- Disruptive innovation opportunity: Explore AI-powered automated editing tools to streamline the production process for editorial photo spreads, making it faster and more efficient.
- Celebrity Collaborations
- Disruptive innovation opportunity: Create platforms or apps that connect photographers and models with celebrities for unique and captivating editorial shoots, opening up new creative possibilities.
Industries Being Reshaped
- Beauty
- Disruptive innovation opportunity: Integrate AR technology into beauty apps to allow users to virtually try on different hair colors, including unconventional shades like cotton candy pink.
- Fashion
- Disruptive innovation opportunity: Develop sustainable and eco-friendly synthetic wigs and hair extensions that offer a wide range of colors and styles, allowing fashion enthusiasts to experiment with their looks.
- Photography
- Disruptive innovation opportunity: Combine photography and virtual reality technologies to create immersive experiences where viewers can explore and interact with editorial photoshoots in a digital environment.
