Childish Street Art

Sesame Street Graffiti Features Big Bird and Friends in the City

I have a love of all things street art related, especially Paul Insect; however, I also have a major crush on these Oscar garbage pieces from Blam and friends. I love the tongue-in-cheek location among garbage, where these pieces are most commonly found.

It is this crush which took me on an exploration of Sesame Street in street art, and the truly brilliant Big Bird bondage piece.

Who says graffiti artists are only bad arses?

Implications - Children in modern society are growing up faster than ever before. Products that cater to this hyper speed appeal to those who want to identify as adults sooner than later. Companies could develop more items like this in order to attract more shoppers to their brand.

Childish Street Art
Street art targeted towards children and incorporating popular characters has the potential to attract a younger audience.
Hyper Speed Development
Products that cater to the desire of children to identify as adults sooner than later will likely continue to gain popularity.
Tongue-in-cheek Location
Street art that incorporates unexpected locations, such as garbage piles, has the potential to stand out and garner attention.

Sectors Adopting This

Toy Industry
Developing toys and games that incorporate popular street art and characters can appeal to the hyper-speed development desires of modern children.
Fashion Industry
Developing fashion items that incorporate street art and popular characters can appeal to adults who identify with the childish street art style.
Advertising Industry
Incorporating street art into advertisements in unexpected locations can help companies to stand out and garner attention in a unique way.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 65%
Activity 21%
Freshness 8%

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