Laura Osorno, a young colombian illustrator recently found a new way of displaying her excellent and colorful work: in the windows of Bogota bars Mai Lirol Darlin and Këa.
She is a graphic designer working in illustration since 1998. Her work has been featured in many children books, magazines and commercial works for companies as Eje Records, Fedco, DefensorÃa del Pueblo, Banco de la República, Glowimages and Motel d´amour.
A couple years ago, she has worked creating different characters in cards, posters, "finger muppets", dolls, pins and t-shirts.
These characters include a rabbit shrink without heart, a neurotic overweighted fairy, and a girl talented making concentric bubbles from snots among others.
(Photo courtesy of Juan Felipe Rubio)
Key Themes Behind This Trend
- Window Art
- Opportunity for artists to showcase their work on bar windows, adding a unique and visually appealing element to the nightlife scene.
- Illustration in Commercial Spaces
- Illustrators can collaborate with businesses to create eye-catching designs for windows and other areas, creating a more visually engaging environment for customers.
- Alternative Advertising
- Businesses can use illustrations on their windows as a creative and attention-grabbing form of advertising, standing out from traditional marketing methods.
Where This Applies
- Art and Design
- Artists and designers can explore new opportunities to showcase their work in both traditional and non-traditional venues.
- Hospitality and Entertainment
- Bars, restaurants, and other entertainment establishments can enhance their ambiance by incorporating artistic illustrations into their physical spaces.
- Advertising and Marketing
- Companies can explore new avenues for creative and unique advertising by incorporating illustrations into their campaigns and strategies.
