Genetically-Modified Superfoods

Cancer-Fighting Purple Tomatoes

A genetically modified purple tomato developed by a group of European scientists could help fight cancer and prolong life.

The genes from snapdragon plant (Antirrhinum) were combined with those from tomato plants, which then grew purple tomatoes. These purple tomatoes are rich in anthocyanins, which are thought to protect against some cancers, cardiovascular disease, age-related degenerative diseases, diabetes, obesity and other illnesses. Tomatoes are also rich in other useful bioactives, antioxidants, lycopene, and flavonoids.

Mice bred to be susceptible to cancer were fed purple tomatoes lived significantly longer than those who were fed a regular diet. Whether humans also get that benefit has not yet been shown.

Team member Dr Cathie Martin from the John Innes Centre in Norwich said, “Most people do not eat 5 portions of fruits and vegetables a day, but they can get more benefit from those they do eat if common fruit and veg can be developed that are higher in bioactive compounds.”

Genetically-modified Superfoods
Opportunity for developing genetically modified superfoods with enhanced health benefits.
Anthocyanin-rich Tomatoes
Potential for creating tomatoes rich in anthocyanins, which have protective properties against various diseases.
Bioactive-enhanced Fruits and Vegetables
Possibility of developing common fruits and vegetables that are higher in bioactive compounds for increased health benefits.

Who This Affects Most

Biotechnology
Disruptive innovation potential to develop genetically modified superfoods and enhance their health benefits.
Pharmaceuticals
Opportunity to explore the potential health benefits of anthocyanins and develop related products.
Nutraceuticals
Possibility of creating bioactive-enhanced fruits and vegetables to meet the growing demand for functional foods.
SCORE
1.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 7%
Activity 33%
Freshness 8%

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