Road Graffiti

Roadsworth Makes Zebra Crossings More Fun

Imagine coming across zebra crossings that are the shape of a bootprint, lined with painted barbwire, a V.I.P crossing with a roped barrier or even a lit firecracker. Various creatures sit on the shadows of lamp posts. Real manhole covers are depicted as ball and chains, complete with manacle. All in all, street markings which make you look twice.

They are the work of Roadsworth, a Canadian graffiti artist who started his nocturnal drawings on Montreal, Canada streets back in 2001. In 2004, he was arrested on 53 mischief counts but got off lightly due to positive public reactions to his creative stencil street art.

He has gone on to undertake art commissions like the work done on another Montreal export, Cirque du soleil’s parking lot shown in the video.

Interactive Road Markings
Roadsworth's creative graffiti art on road markings which are interactive and eye-catching.
Graffiti Tourism
The rise of interest in street art and graffiti tourism due to artists like Roadsworth and the unique experience they offer.
Sustainable Art
The potential to use sustainable materials for Roadsworth's art or incorporate it into sustainable urban design projects.

Industries Being Reshaped

Tourism
The opportunity to promote cities as destinations for street art and graffiti tourism, potentially boosting local economies.
Street Maintenance
The potential for collaborations with artists to create visually appealing road markings while still maintaining safety standards.
Urban Planning
Incorporating sustainable street art and graffiti into urban planning projects to create unique and functional public spaces.
SCORE
6.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 96%
Freshness 8%

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