Vibrant Eyebrow Colors

New York Runway Models Channel Alice Cooper

Spring 2009 could see a new cosmetics trend: colored eyebrows. As our fashion savvy editor Bianca observed on runway at the Diesel Black Gold show in New York last week, “is it me, or did the blonde models, like Natasha Poly, sport dark silver eyebrows?” The models were indeed sporting colored eyebrows. Not just silver, mind you; blue, violet and pink were also observed.

At Diesel Black Gold, makeup artist Val Garland explained the look. “It’s very young. It’s all about the eyebrow. There’s a nod to Alice Cooper. It’s all about magenta and peacock blue eyebrows,” Garland says, as noted on Modern Magik.

I also found other fashionistas going with this look. Gala from GalaDarling matched her eyebrows with her cool blue new hair color after being inspired by multi-talented and stunning Coilhouse staff member Zoetica Ebb. Singer Kylie Minogue also tinted her brows for a promotional photo for her TV show.

Colored Eyebrows
Opportunity for cosmetic brands to create vibrant eyebrow products in various colors.
Youthful Makeup
Potential for makeup artists to experiment with bold and unconventional looks, catering to a younger demographic.
Fashion-inspired Beauty
Chance for beauty influencers to take inspiration from fashion trends and incorporate them into their makeup looks.

Sectors Adopting This

Cosmetics
Disruptive innovation opportunity for cosmetic brands to develop and market eyebrow products in vibrant colors.
Makeup Artistry
Opportunity for makeup artists to provide unique and bold looks incorporating colored eyebrows.
Beauty Influencer
Disruptive innovation opportunity for beauty influencers to create makeup tutorials and content inspired by fashion trends like colored eyebrows.
SCORE
4.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 43%
Freshness 8%

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