Coca-Cola is introducing a new vending machine that dispenses 100 different flavor combinations. This will bring Coke's flavor choice almost equivalent to the number of jingles they have.
The machine will be no larger than current vending stations that handle only eight flavors.
The high concentrates come in cartridges like your printer. Remember when you just dumped soft drinks together an made suicides? Coke does too. Since Coca-cola considers themselves in the hydration biz, they have a lot to gain by offering custom suicides.
Why This Trend Is Growing
- Multi-flavor Vending Machines
- Coca-Cola's 100 Combo Fountain Machines show the potential for a new wave of vending machines that offer a wider variety of flavors and customization options.
- Cartridge-based Flavor Mixing
- The use of high concentrate cartridges in Coca-Cola's new vending machines could inspire new product designs in which consumers can mix and match flavors using cartridge-based systems.
- Personalized Beverage Options
- Coca-Cola's vending machines could be the beginning of a new trend of offering personalized beverage options, allowing customers to create their drinks with different flavor combinations.
Industries Being Reshaped
- Beverage Vending
- Coca-Cola's new vending machines will disrupt the traditional beverage vending industry, opening the doors to new levels of customization and flavor options.
- Flavor Concentrate Production
- The use of high concentrates in cartridge form by Coca-Cola's machines could create new opportunities for flavor concentrate producers to develop products that cater to the personalization trend.
- Fast Food and Restaurant Chains
- The restaurant and fast food industries could adapt Coca-Cola's personalized beverage trend, offering customers the ability to create their drinks with their choice of flavors and concentrates.
